Frontline care workers’ boost comes to WA land development

At a time when many frontline care workers are doing it extra tough, a Western Australian, family-owned land developer has found a way to offer a helping hand to those who help others daily.

Police, firefighters, defence personnel, and frontline workers in aged care, health care, disability support and childcare, will be able to purchase land in Kingsford at Bullsbrook with developer Okeland Communities offering them a $5,000 rebate at settlement to say, “thank you for all you do”.

The initiative comes amid mounting pressure to unlock more housing supply in Western Australia.

With the availability of land in new estates at its lowest point for more than two decades, the Kingsford campaign is releasing additional options into the market and making homebuilding more accessible for a significant number of potential new homeowners.

Launching the Help for Helpers Campaign today, Okeland Communities Managing Director Adam Shephard said the idea of making it easier for some of WA’s most undervalued workers to build a new home resonated strongly with the family-owned developer.

“Bullsbrook has always been a caring community where people look out for each other, and that spirit has quickly and very naturally flowed to Kingsford which makes it perfect for the Help for Helpers initiative,” Mr Shephard said.

“The idea of recognising hardworking care workers also echoes Okeland’s belief in celebrating authentic family values and strong, sustainable residential communities.”

The Help for Helpers Campaign launch coincides with the release of the first Town Centre lots at Kingsford.

Within walking distance of the new Town Centre, these first Town Centre lots represent a more urban lifestyle with more compact lots ranging in size from 300sqm to 450sqm.

“Because of their compact size, these Town Centre lots present a great opportunity for those wanting to get on to the property ladder, or those downsizing,” Mr Shephard said.

“With the urban vibe of the Town Centre on the doorstep, but still close to nature and everything Bullsbrook and the Swan Valley has to offer, they offer the best of all worlds.”

Construction of this first Town Centre stage is scheduled for completion around November and titles anticipated early in 2025.

A subsequent land release, earmarked for later this year, will include the larger- than-average lots that Kingsford has become known for, including lots of over 500sqm.

Homebuyers at Kingsford can look forward to several more development milestones over the coming 12 -18 months.

Work on the first stage of the $18M Kingsford Town Centre is to commence soon, with completion of the 3,600sqm Woolworths supermarket, along with numerous specialty shops, BWS liquor store, and food and beverage outlets anticipated to be open in the second half of 2025.

Future stages of the town centre are likely to include a McDonald’s, tavern, main street and play space.

“Having both new and established amenities on the doorstep has been a crucial part of our master-planning at Kingsford,” Mr Shephard said.

“Kingsford Town Centre will be more than just the heart of Kingsford; it will be a lively, village-style focal point designed to be enjoyed by the whole of the Bullsbrook community.”

For details on the Help for Helpers Campaign please visit www.kingsford.com.au/helpforhelpers or visit the Kingsford at Bullsbrook Land Sales office.