Truly Generational Opportunity to Acquire Fantastic Flexible CBD Fringe Freehold
7 August 2025
181-185 Hawke Street, West Melbourne
A truly generational opportunity for owner-occupiers, investors and value-add buyers to make their mark on rapidly developing West Melbourne is going to auction later this month.
Fitzroys’ Mark Talbot and Shane Mills are marketing 181-185 Hawke Street, on behalf of a the Curtis family, with the auction scheduled for Thursday, 28 August at 2pm on-site.
It marks the first time the property has been offered for sale since 1969.
Expectations are of circa $1.2 million plus.
The property comprises a well-proportioned single-level office/warehouse freehold of 204sqm, with an open plan layout and high ceilings throughout, with side road roller door access and staff amenities located at the rear. It boasts a wide frontage of 9.45m.
“This is a very rare chance to acquire an inner city freehold so close to the CBD with amazing flexibility at an entry-level price. It’s a true generational opportunity for owner-occupiers to make their mark on one of Melbourne’s most rapidly evolving precincts, and capture future upside as West Melbourne continues its transformation into a vibrant mixed-use neighbourhood,” Talbot said.
“Owner-occupiers have the chance to operate from a well-connected inner city location that is experiencing a generational period of evolution.
Key road linkages close by including Spencer Street, Dynon Road, Victoria Street and Footscray Road, providing direct access to CityLink, Docklands, the Port of Melbourne and the Western suburbs, and there is excellent public transport amenity with North Melbourne Train Station just 300m away.
“Investors will note the strong demand for highly accessible inner city locations with quality lifestyle and hospitality amenity. More people are looking to live, work and play in places like West Melbourne.”
In close proximity are the popular cafés, bars and eateries of North Melbourne, Festival Hall, Marvel Stadium, Flagstaff Gardens, and Queen Victoria Market.
Mills note the property’s Special Use – Schedule 6 zoning provides for a variety of use and development outcomes (STCA).
“West Melbourne has a front row seat to all the development and amenity of the CBD, as well as the Arden urban renewal precinct, which is expected to accommodate 34,000 jobs and 15,000 residents1. There will be continued and growing demand for residential and commercial product in the coming years,” he said.
1 https://www.melbourne.vic.gov.au/arden-urban-renewal-precinct