Burgess Rawson’s Raoul Holderhead, Shaun Venables, and Zomart He, in conjunction with JLL’s Stuart Taylor, Tom Noonan, and MingXuan have listed the Bell Park Plaza, a high-performing neighbourhood shopping centre in the rapidly growing City of Greater Geelong, Victoria.
Expected to sell for more than $20 million, this property offers a strategic investment with solid long-term growth potential.
Located at 218-222 Anakie Road, Bell Post Hill, Bell Park Plaza is anchored by a strong trading, 1,591sqm ALDI supermarket and features an additional mix of essential retailers including Cheap as Chips, a pharmacy, medical centre, and Cellarbrations.
The centre sits on a sprawling 11,350sqm landholding with direct access via a dedicated traffic light system, offering 130 metres of prime exposure to the high-traffic Anakie Road.
This investment opportunity is fully leased to daily-needs tenants, ensuring a stable income stream. The centre features low gross specialty rents of $348 per sqm, well below the Urbis Benchmarks, and provides guaranteed income growth with CPI or fixed annual rental increases across all leases.
Bell Park Plaza is situated in a major growth location within Geelongās northern precinct, forecast to see a 47% population increase by 2046. Its modern design, which underwent a major redevelopment completed in 2017, and minimal specialty shops requiring limited management, make it an attractive option for investors seeking a secure and high-growth asset.
Mr Holderhead said Geelong is one of Victoria’s fastest-growing regions, with significant infrastructure developments and a booming local economy. āThis continued growth, combined with its strategic position in the stateās retail sector, makes properties like Bell Park Plaza an exciting investment opportunity for long-term capital appreciation.”
Mr Taylor said the property provides a rare and compelling investment proposition, with centres anchored by an ALDI supermarket rarely presented to the market. āThis lease, combined with the non-discretionary nature of the tenancy mix, provides investors with exceptional income security.ā
Bell Park Plaza is being sold via an Expressions of Interest campaign closing at 3pm (AEDT) on Thursday, 3rd April 2025.
For more information or to arrange an inspection, please contact the selling agents:
Burgess Rawson Agents:
Raoul Holderhead | 0413 860 373
Shaun Venables | 0411 860 803
Zomart He | 0488 220 830
JLL Agents:
Stuart Taylor | 0428 000 078
Tom Noonan | 0402 319 677 MingXuan Li | 0498 688 998
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